WooCommerce is preferred over its competitors for one main reason: its customizable and low cost. In fact, it costs zero to install WooCommerce on your website. You pay the price for extra features or running the website, not installing the WooCommerce plugin.
But low or high, there is still a cost, and you have to understand what it is. And, if you have an idea about the WooCommerce development cost, you can reduce them to a bare minimum. For instance, if you are tight on budget, you can start with a sum as little as $100. Or, if you want a grand opening of your eCommerce store, you can open up your wallet and do that too.
If you are planning to run an eCommerce website, this article is for you. WooCommerce store setup will require a number of things. And once you understand exactly what these things are and why they are important for your businesses, it will be easier for you to make a budget for setting up your store and hiring the perfect WooCommerce development company.
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The Minimum Costs For WooCommerce Setup
For launching an eCommerce store with the help of WooCommerce, you have first to set up a website, install WordPress on it, and then install the WooCommerce plugin on WordPress.
The very first thing you will need to do here is set up the website.
Here’s how:
| Items | Annual Charge |
| Domain | $10 – $100 |
| Hosting | $15 – $120 |
| Website Theme | $50 – $100 |
| Website Security | $100 |
| SEO Plugins | $50 – $70 |
| Payment Gateways | 2.9% + $0.30 Per U.S Based Transaction |
Domain
This is going to be your WooCommerce store’s link or website address. For example, it can be ‘funkyshoes dot com’ or ‘myhomedecor dot com’. There are many websites where you can buy domain names. Usually, it costs somewhere between $10 per year to $100 per year.
Hosting
Hosting is the place where you store the data of your website. Basically, you pay a company to host your website’s data on their clouds. The pricing of hosting services can vary a lot since there are many factors that you have to consider before buying them. For example, how much data you want to host, how quickly your website should show up, or how many customers will visit your website daily.
Typically, hosting services charge somewhere between $15 per month to $120 per year. If you have budget constraints, you can host your website on an affordable plan. When you feel the need, you can upgrade it.
Sometimes, hosting services also give you a free domain name when you buy their yearly plans for one year. So, before purchasing a domain, you can check if your hosting services can provide it for free or not.
WordPress Theme
A WordPress theme will provide the infrastructure for your website. A theme constitutes menus, pages, layouts, etc. After linking your domain to the web hosting account, you have to install WordPress on it. Once WordPress is installed, you have to choose a theme.
There are many well-designed eCommerce themes that look professional enough. But they are not very customizable. If you want your eCommerce to customize it according to your needs fully, you might have to buy a premium theme.
WooCommerce itself offers a theme called Storefront. It’s a free theme that works seamlessly with the WooCommerce plugin. And if you like its design and layout, you can buy its child themes that are customizable. Themes are priced both annually and lifetime subscriptions. The annual plans usually cost between $50 to $100, while the lifetime subscriptions usually cost between $150 to $350.
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Website Security
So, your website infrastructure is set. But before launching the store, you might want to make sure that it stays secure. While buying the products, your customers will provide important details like email, phone number, credit card details, etc. And you don’t want someone else to get those details unethically.
To make your website secure, you can install plugins like Jetpack, Sucuri, etc. Most of these security plugins are freemium. This means that their free versions are available, but you have to upgrade to the premium plan if you want the website to be fully secure. Typically, a premium security plugin costs around $100 per year.
SEO
You have launched your eCommerce store; it is live and secure. But how are you going to get customers?
The most common and effective method for eCommerce stores to get customers is SEO. It ranks your website on the search pages of Google, Bing, and other search engines. You can optimize your website pages for search engines by using SEO plugins like Yoast and Rank Math.
Typically, a premium SEO plugin can cost you somewhere between $50 to $70. But if you think that you should be spending your money elsewhere, you can also use the free versions of these SEO plugins.
Payment Gateways
Do you also want to know how much does WooCommerce charges per transaction?
A seamless and secure way for transactions is super important for any eCommerce store. And for your WooCommerce store, an easy-to-setup option could be WooCommerce Payments. There is no installation or monthly fees for WooCommerce Payments. However, you will have to pay 2.9% + $0.30 for each U.S.-based transaction. For other countries, you have to pay an additional 1% fee.
There are other popular payment gateways like Paypal, Stripe, etc. As of now, WooCommerce can integrate with more than 60 payment gateways.
Also Read: 10 Proven Email Automation Tips To Boost Ecommerce Sales
Optional Costs For WooCommerce Store Setup
All the major costs of setting up the store are already covered. What is now left are the additional services that you might or might not want to take. For example, the branding of your website or outsourcing the talent. Have a look at these costs:
- A professionally designed logo: $10 to $50
- Outsourcing website content: $100 to $250
- Outsourcing professional photos of your products: $100 to $250
- Website development for any specific feature that your theme does not have: $50 to $250
Conclusion
By now, you know that the costs of a WooCommerce store are quite adjustable. Almost all the basic services (except for domain and web hosting) are available for free. But if you want to take your business seriously, you might have to pay a little.
If you just want to make a bare-minimum website for a start, you will have somewhere between $100 to $250. And if you want to get more traffic, better branding, and a professional look of the store, this price will change to $500to $15000.
Need help in building your online store? Contact our woocommerce experts and learn how we can help you start and grow your business online. We hope that our article on WooCommerce development costs would have helped you understand a lot of things.
Rajamanickam Rajan is the director at Skein Technologies, a leading IT solution company in India. He has 10+ years of experience in developing application using IBM Worklight hybrid, native applications for IOS and Android systems.
